Tasked to create fun, buzz-worthy content for AI video generation leader Pika, we created a bespoke temporary feature on the website specifically for Valentine’s Day.
Inspired by pop psychology quizzes, we created a new experience where picking Pika-themed candy hearts generated a video that revealed your ideal love match.
By the end of the love-filled day, there were 38,000+ generations.
Inspired by pop psychology quizzes, we created a new experience where picking Pika-themed candy hearts generated a video that revealed your ideal love match.
By the end of the love-filled day, there were 38,000+ generations.
ECD: Lindsay Brillson
AD and Design: Jeremy Turner
Motion: Jay Sprogell
Completed at Pika
AD and Design: Jeremy Turner
Motion: Jay Sprogell
Completed at Pika
![](https://freight.cargo.site/t/original/i/2c54a3047aafe5869e0b02d1ffd46376c27e8d788cfe342b7a2bf60a397bca50/Quiz-Shortest-LOW.gif)
![](https://freight.cargo.site/t/original/i/fb0e34bb1eb69ff06ea79e45791766ba55c44e7802ab1f3f3f5afcab9fd39453/Pika-Valentines-Quiz.png)
![](https://freight.cargo.site/t/original/i/c1c9f0c1bfcd89387031d927f5acf1af1ffab529216e29b833b780c22f5992f6/Pika-Valentines-Quiz-Q2.png)
![](https://freight.cargo.site/t/original/i/c93a47d81cb3a4b1ab63ec17372a54415841df960025db95a59ebe3abb706ec1/Flip-short.gif)
![](https://freight.cargo.site/t/original/i/be9a5fac9001a2ebc32aacb9664543472fcd6c4ff150cf5defc3e788408864d2/Pika-Valentines-Influencer.png)
![](https://freight.cargo.site/t/original/i/4a73f7530d142e679f532f64d53cb67f33c73f82f9f1b3e133d2beb83851544a/Loading-LOW.gif)
![](https://freight.cargo.site/t/original/i/643f058bd14ecc6d51740b90fff1e3417b8171376cef69b9e28c5bd6f4018685/Pika-Valentines-Results.png)
![](https://freight.cargo.site/t/original/i/d1557ba207568c517a2187c3e7f3bd0325db83d425f9ff74bd8ad13f1a7885db/Pika-Valentines-Quiz-Generations.png)